Amazon said on Tuesday that it is temporarily discontinuing accepting orders for “lower-priority” products in India and prioritizing servicing urgent items such as household staples, health care, and personal safety products as the e-commerce player — along with several of its competitors — grapples with coronavirus outbreak in one of its key overseas markets. From a report: “To serve our customers’ most urgent needs while also ensuring safety of our employees, we are temporarily prioritizing our available fulfilment and logistics capacity to serve products that are currently critical for our customers such as household staples, packaged food, health care, hygiene, personal safety and other high priority products,” the American e-commerce giant said in a statement. “This also means that we have to temporarily stop taking orders and disable shipments for lower-priority products,” it added. Understandably, the company said it did not have a timeline to share for how long this new measure would last. Amazon has taken a similar approach in the U.S. and Italy. The move, which goes into effect today, comes as nearly every Indian state has imposed a lockdown to prevent the spread of COVID-19.
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