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Apple Cracking Down On Apps That Send Location Data To Third Parties

Apple has been removing some apps that share location data with third parties and informing developers that their app violates two parts of the App Store Review Guidelines. “The company informs developers via email that ‘upon re-evaluation,’ their application is in violation of sections 5.1.1 and 5.1.2 of the App Store Review Guidelines, which pertain to transmitting user location data and user awareness of data collection,” reports 9to5Mac. From the report: Apple explains that developers must remove any code, frameworks, or SDKs that relate to the violation before their app can be resubmitted to the App Store. Apple’s crackdown on these applications comes amid a growing industry shift due to General Data Protection Regulation, or GDPR, in the European Union. While Apple has always been a privacy-focused company, it is seemingly looking to ensure that developers take the same care of user data.

In the instances we’ve seen, the apps in question don’t do enough to inform users about what happens with their data. In addition to simply asking for permission, Apple appears to want developers to explain what the data is used for and how it is shared. Furthermore, the company is cracking down on instances where the data is used for purposes unrelated to improving the user experience.


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