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Every iPad wants to be a Surface now

“Netbooks aren’t better at anything,” joked Steve Jobs when he stood on stage nearly 10 years ago to introduce the first iPad. Apple’s original vision for its tablet was for a new category of device that was focused on browsing, email, photos, video, music, games, and ebooks. “If there’s going to be a third category of device it’s going to have to be better at these kinds of tasks than a laptop or a smartphone, otherwise it has no reason for being,” said Jobs. It wasn’t a giant iPhone, nor was it a full laptop replacement. The iPad has always been something in-between for nearly a decade, but now every iPad wants to be a Surface. The Surface concept has always been a sound concept for many people – it’s the software that’s always been an issue, and will continue to be an issue for a long time to come. Windows is too much of a desktop, and iPadOS is too much of a smartphone operating system. Our software is lagging behind the hardware.

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