Coincidentally, as Netflix raised their prices last week, Hulu decided to lower theirs. The streaming service is now offering a plan, which includes commercials, for $5.99 per month for the first year — a short-term promotion aimed at luring new subs with the kickoff of the fall television and Hulu’s expanded TV library lineup. Variety reports: Hulu’s special offer for the limited-commercials plan is available through Jan. 9, 2018, only to new or returning Hulu subs. After one year, the regular $7.99 monthly price will kick in. Hulu offers a commercial-free option for $12 per month, and a live TV service (which includes access to original series like Emmy-winning “The Handmaid’s Tale” and on-demand titles) for $40 monthly. A Hulu rep said the company’s new promo is intended to draft off the fall 2017 TV season. As it looks for another original series on the order of “Handmaid’s Tale” — so far its only breakout hit — Hulu has inked deals to bring thousands of current and older TV shows to the platform to armor-up in its battle with rivals Netflix and Amazon Prime.
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