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Why Apple and Google Made Their Own Programming Languages

Gamoid writes: This Business Insider article looks into the state of Google Go and Apple Swift, highlighting what the two languages have in common — and why tech companies would bother involving themselves in the programming language holy wars. From the article: “One fringe benefit for Google and Apple is that making your own programming language makes recruitment easier — for instance, since it builds a lot of its own server applications in Go, Google is more likely to hire a developer who’s already proficient in the language since she would need less training.”


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