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Why Fitbit buying Pebble makes sense

Late yesterday it was reported by The Information that Fitbit is close to buying wearable startup Pebble, news that has since been independently confirmed by The Verge. Fitbit and Pebble have been in the final stages of the deal since before the Thanksgiving holiday; the buying price has not yet been confirmed. While it ultimately might not be as good of a deal as Pebble would have hoped for, there are a lot of reasons why a Pebble-Fitbit deal makes sense.

Pebble is popular among OSNews readers, so those of you with a Pebble might want to keep an eye out for the future of this possible deal.

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